HOW TO
WIN IBM

In these tough COVID-19 times, it’s difficult to win over an audience, particularly when it comes to a pitch presentation. Real estate investor and developer Hines would like to develop IBM’s new head office. The challenge: the people involved are in different locations (New York, London, Amsterdam), and the audience is even more scattered. How do you conquer the distance and win the pitch?

Solution

We launched a three-stage rocket! Prior to the webinar, we made a delivery to our IBM audience of a briefcase containing a VR headset, a 3D-printed model of the new building, and a beautifully designed description of the project. We then presented a spectacular virtual event from the various locations that was integrated, streaming and interactive. This was facilitated by a full studio and technical crew at each location. During the presentation we delivered phase three: an extensive, elegantly designed interactive PDF, chock-full of video and virtual reality content.

Results

And we didn’t just deliver a rock-solid webinar – Hines is through to the final round of pitches! We also received rave reviews: “You are awesome”, “We would have been nowhere without you”, and “I am very impressed”. We were blushing but enormously proud to receive these compliments.

If you’d like
to know more,
contact us

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