Annual meeting of Landal Green Parks in on of the Landal Green Parks. How can you give the annual meeting a bit more flair so that it really kick-starts the new year?
Landal operates 85 parks in nine countries. Each country sends representatives to the annual meeting. To avoid endless sessions with everyone present, we thought up a concept in which the 150 delegates had to be out and about a lot of the time. Outside, into the nature in one of their own holiday parks! People went from house to house in small groups, with an activity, speaker or session for them to see or take part in at each. And there was a big party afterwards.
We went from concept to reality in barely three months. We produced the branding, the opening videos and the bumpers. We did all the final directing work and also designed all the materials.