About Us

MAKE
IT
MATTER

Touching people and inspire them to act. With stories. By smart work in integrated campaigns. Online. Offline. Internal and external. But above all….. with emotion. Once upon a time… ZoHelder and Sowieso merged, bundling their corporate and storytelling strengths. That was in 2017. So now you know where the name comes from. Our roots, incidentally, are in the oldest advertising agency in the Netherlands. @Joost will gladly tell you all about it

AT FULL POWER
We prefer to make integrated work. Because we know it works. You don’t often reach your target group through just a single channel. The media landscape is fragmented, so it’s good to understand and be skilled in multiple disciplines. So we speak social, make video, experience activation and think strategically, creatively and integrated.

FORWARD
We like to make things ourselves. Integrated thinking demands broad-ranging expertise and knowledge. We have a strong studio, our own editing suites and a mature digital department, letting us do a great deal ourselves. But before we get started (we are eager to get started), we first set clear lines.

MARS
Without an idea, no direction. We search for that main idea first. A concept. A story. An action plan. A vision. Getting people to Mars means pointing the rocket in the right direction We like to do this together with our customers. We believe in accumulating knowledge. Which is why we have developed the Merkversneller® (Brand Accelerator), for example. A co-creation tool that lets us map out a course together with our customers. All engines running…

GETTING PEOPLE TO MARS MEANS POINTING THE ROCKET IN THE RIGHT DIRECTION.

DO THE FUTURE (WITH DATA)
Our vision: the future must be done. That’s why our team consists of people who think, act and are persistent. Everything we create is about sustainable growth and controllable results. We develop data-driven campaigns that we monitor and steer. The numbers tell the tale. To do is to share.

AND HAVE SOME FUN…
ascending the heavens. Telling great stories. Living the dreams. There’s one thing we’re definitely clear about: we make things that affect people, and we enjoy making them.