Rebranding HDN
HDN (abbreviation and brand name of Mortgages Data Network) wanted to profile itself more strongly and requested a sharpening of their brand. Together with their team, SowiesoHelder provided a clear positioning, new pay-off, and a contemporary and appealing corporate identity. Our colleagues at SowiesoDigital designed the accompanying website.
Assignment
Full rebranding
Goal
New positioning, contemporary branding
Resources
Strategy, concept, copy, design, website



