Events Lissabon and Manifestival

Uitdaging

Challenge

Danone was implementing a new sourcing strategy. Strategic Resource Cycling. For Danone, this was one of many steps to reach carbon neutrality for all its activities in the near future. How did we activate this new manifesto in the business unit Purchase (250 employees worldwide)?

Oplossing

Solution

Bring all 250 employees together for a three-day event in Lisbon. The theme: Let’s set the stage. With different sessions, presentations and workshops to activate the principles of Strategic Resource Cycling. With the Danone Manifestival (a one-day event) we brought together all thousand employees of Danone the Netherlands to share with them the new course of the company.

Inzet

Means

We developed a visual identity for both events. Organisation and logistics of Let’s set the stage: event management, hotel selection, decoration, presentations, twenty films, guest speakers, a festive evening at a unique location, etc.

Organisation and logistics of the Manifestival: event management, location selection, program content development, live video cast, entertainment, etc.